MPAA and NATO stated that “Individuals who fail or refuse to put the recording devices away may be asked to leave…If theater managers have indications that illegal recording activity is taking place, they will alert law enforcement authorities when appropriate, who will determine what further action should be taken.”
You will no longer be able to just turn them off, you have to stow them out of sight. Furthermore, there is an incentive in place for staff to be observant and follow through with the policy by granting a $500 bounty for catching someone illegally recording.
It isn’t that much of a change, many theaters already have existing policies prohibiting Glass and other cameras, but this decision will cover a massive group of cinemas nationwide.
For those of you who aren’t sure what Google Glass is, it displays information in a smartphone-like format completely hands free. Yup! You wear it on your head and can voice command it to take pictures or video. It’s a really neat way to navigate, play music, send messages and a whole lot more. It became available to the public this past May.